Evaluation Question 4

Question 4: How Did You Use Media Technologies in the Construction and Research, Planning and Evaluation Stages ?

The way I utilised media technologies throughout the production of my media project has had a major impact on the way I produced the various aspects of the course.

Canon 400D DSLR

One of the most important parts where technologies have be of the most help have been in the actual production of the music video itself. For example when filming the music video I did have not have a Video camera to hand when I thought I would, this caused me to rethink my ideas a little and as such I decided to stop motion video capture using my Canon 400D DSLR (Digital Single Lens Reflex) camera to capture sequences of individual images that I put together in processing.

The Program that I used to put together the sequences of images was Adobe Premiere Pro CS5, a video editing programme part of Adobe’s Creative Suite of Programmes. To do This I Imported all the Images within a sequence into the Project Bin within a new Premiere Pro project then dragged all the images into the Sequence which I then exported as a video file which I could then either edit or Put straight into the project bin of the Music video. I then used the same program to put together the entire music video as it would allow me to put in various effects such as increasing or decreasing the saturation, brightness or contrast on several individual parts of the video. It also allowed me to put in transitions to make the music video flow better from sequence to sequence as well as being in time with the track itself. Another program that I used in the production of the Music video was Audacity. I used this to shorten the track to a more workable length by taking long instrumental parts out of the track.

Adobe Premiere Pro CS5.5 - Editing the Music Video



Adobe Photoshop CS6 -

Adobe Fireworks CS5

I used another two Adobe Creative suite program in the construction of my Print productions, Fireworks and Photoshop. I firstly used Photoshop – which I a professional Image editing program -   to edit the images in a way to make the images stand out and draw the intended audience into buying this product. I also used the Filter gallery within Photoshop to edit the image used in the magazine advertisement as the image I picked for this had no feel of movement that I wanted to create a theme throughout my production, so I used to radial blur filter to produce an image with a feel or illusion of movement.




Adobe Fireworks is another Creative Suite program which is designed to be a Graphics creator and editor. I used this particular program to produce the back cover of the album sleeve which is a graphic of a road sign which I used as a song list. This further reinforces the theme of movement, travel and direction. I also used this to create the logo for my Record lable.

YouTube



Blogger

Another media technology that has made it possible to publish my music video and print publications is social media, most notably the Video sharing site of YouTube and the Blogging site of Blogger. YouTube has made it much easier in recent years for people to get their creations up to show to the world, not just in the music industry but in TV, Film, Gaming, and other forms of the modern media network. Blogger has been also very important and useful during the entire media course as it has enabled me to put all my work towards this music video into one location on the internet which means anyone with an internet connection can view and evaluate and comment on my work, suggesting alterations I could make to my work, alowing another aspect to audience feedback for me respond to.



Editing a Blog post in Blogger